Putting your Business Identity to Work: The Business Card

[Chris Saper]

Please visit http://www.worldofportraitpainting.c...r/bizcards.htm for the most recent article - producing your business card in the context of your overall business identity.

Lots of new contributors on John Sanden's site, take a peek!

[Mary Reilly]

Chris,
Thanks for this info. What a great site, and your article on business cards is excellent.
Mary

[Garth Herrick]

Dear Chris,

That's an excellent article, and very pertinent. Unfortunately, regarding the digital business cards, the trend has been lately in laptops to have slot-loading CD drives making the insertion of a small CD cards such as yours very risky if not impossible. It may be just as well to hand out full size CDs for their universal acceptance. Regretfully, my laptop will not take your cards as fine as they are.

In the mean time, I still self-print my cards on the best paper stock and image quality, as you recommend. I fit ten cards on a standard size sheet of paper through my printer, then have a paper cutter that is dedicated just to cutting these cards, efficiently. These individual cards are printed to the same quality as the best output of the printer. This takes longer, but looks worth it.

I lay out the card design in Photoshop, with one original 2 x 3.5 inch file pasted and reproduced nine more times to make a page to print. The good thing is it is easy to revise and change a design, and often I only need to make a printout or two to have enough cards for the day.

Well, it's time to print more cards!

Garth

[Chris Saper]

Dear Garth,

Thanks! I have likewise discovered that the cards can only be read with PC's - I think the Apples have the grab slot - those little cards will only work on a drive that has a center button.

I learned this when one of my reps prompltly put it in her Apple and there it remained - until the Apple guy took it out.Sigh.

I will revise the article when I get the next one ready to post.