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Michele, I think though the difference here is the personal thing. Every person on my list either knew me, (which actually was a small percentage) or knew someone that had a portrait done by me. For the people that I didn't know such as the client who gave me all of her sorority sisters, I signed it with a personal note such as "Millie says Hi!"... She said for me to do that and I think it was a great idea because that prompted them to call her to catch up and in the meantime she gave an extra push on the portrait by telling them she was getting ready to have another one done of her daughter.
I honestly think if I had sent these out to the same type of potential clients that had never heard of me that the response would have been very different.
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