Peggy,
I noticed that in the original copy of your contract that I saved on my computer, you had a paragraph stipulating that no deposit was required. Then I noticed that you have revised your requirements to be a 40% deposit. I was just wondering if a problem prompted you to make the change, or if you just decided it was better business.
I remember when I was studying Helen Van Wyk. She made a living as a Portrait Artist, her terms were basicly "You like it you buy it, you don't like it you don't buy it." Although she said she never had a painting not accepted, her reasoning was that if a client didn't like a painting and you required them to forfeit the deposit, you would have a client with hard feelings....not a very good advertisement for you. And what are you out really, except some paint, other materials and some time?
On the other hand, I realize time is money, especially if you have a waiting list. Also, a firm commitment, money changing hands would tend to make a client go through with the contract, instead of getting wishy washy about it later.
I really feel torn on this subject by both concepts. I would like to hear other opinions on the subject.